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Beyond Brew
Project type
, Label Design
Date
May 2023
Location
Budapest HU
GoBeyond is a tailored travel company organizing surf trips, winter camps, motorcycle touring and action-packed company trips. They believe that creating the perfect journey can only be achieved by concentrating on details based on first-hand experiences. Their aim is to give the clients the best travel experiences of their life. — This requires detailed branding that goes beyond visuality and delivers an experience for the consumer. That's how Beyond Brew New England IPA (5.8%) was born, a collaboration between GoBeyond and the MONYO brewery. The visual concept of the label is a reflection of the flow experience that the brand is based on, using the brand's primary colours.